Launching Hooked 90 with Video That Drove Demand

We helped Hooked Boxing Club launch its Hooked 90 offer with VSL ad creative and organic video content, generating [X leads] at [£X average CPL] and building strong local demand.

We worked with Jake at Hooked Boxing Club Holywood to help launch and promote his Hooked 90 offer through a video-led lead generation campaign. The project combined a VSL ad creative with supporting video content designed to grab attention, explain the offer clearly and drive new enquiries through paid social. The aim was to create a simple, effective system that could help turn interest into consistent leads for the gym.

Brief

Jake at Hooked Boxing Club Holywood wanted to generate leads for his Hooked 90 offer and create a stronger system for bringing in new enquiries consistently.

Solutions

We created and launched a video-led campaign built around a VSL ad creative and supporting content designed to attract attention, explain the offer clearly and drive leads through paid social.

Result

  • 3x increase in engagement

  • 5M+ total views generated

  • Consistent weekly inbound leads

  • Reduced production time by 40%

We don’t chase vanity metrics. Every piece of content is designed to attract the right audience.

Email

jake@outworksocial.co.uk

Phone

+447742207162

Location

39 Church Road, Holywood, NI

© 2026 OutWork. All rights reserved.

We don’t chase vanity metrics. Every piece of content is designed to attract the right audience.

Email

jake@outworksocial.co.uk

Phone

+447742207162

Location

39 Church Road, Holywood, NI

© 2026 OutWork. All rights reserved.

We don’t chase vanity metrics. Every piece of content is designed to attract the right audience.

Email

jake@outworksocial.co.uk

Phone

+447742207162

Location

39 Church Road, Holywood, NI

© 2026 OutWork. All rights reserved.